Guros

guros.com

Guros is the leading embedded insurance platform in Latin America, empowering companies across sectors—including telecom, fintech, retail, and financial services—to generate significant incremental revenue by seamlessly integrating insurance products into their existing customer journeys. Our powerful technology and AI-driven solutions allow businesses to easily embed insurance offerings, turning every transaction into an opportunity to increase retention, customer lifetime value, and profitability. With a flexible, API-first approach, Guros streamlines the entire insurance lifecycle, from personalized coverage selection to claims management, delivering frictionless digital experiences for millions of end-customers. Trusted by leading brands such as AT&T, Walmart, Falabella, Broxel, Kavak, and PayJoy, Guros is rapidly redefining how companies leverage insurance to fuel their growth, enhance customer loyalty, and maximize long-term revenue streams.